Quality Uncertainty and Perception: Information Asymmetry...

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Quality Uncertainty and Perception: Information Asymmetry and Management of Quality Uncertainty and Quality Perception

Name: Quality Uncertainty and Perception: Information Asymmetry and Management of Quality Uncertainty and Quality Perception
ISBN: 9783790821949

Lalit Wankhade, Balaji Dabade (auth.)

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The book addresses the complex issue of quality uncertainty due to information asymmetry in the backdrop of information economics, total quality management and marketing science. Reliability Engineering, Seven Management Tools and System Dynamics are used to develop theories on quality uncertainty and perception. Quality perception is identified as a multidisciplinary measure of business performance. The tools are developed to minimize quality uncertainty or to maximize quality perception. A few worksheets are provided for applying these theories to improve business performance.

類別:

Business & Economics - Management & Leadership

年:

2010

版本:

出版商:

Physica-Verlag Heidelberg

語言:

english

頁數:

115

ISBN 10: